Following a successful pitch that saw BML commissioned to design the new Gateways School prospectus, we were then asked to redesign the Gateways School website.
The old website was showing its age and did not serve as the marketing hub that Gateways needed it to be.
The new site is built on custom WordPress theme. It’s simple and intuitive administration system is fully geared up for the fast pace and diverse nature of publications and press releases that the school issues.
As with all our website builds, we paid careful attention to building a Google-friendly site structure which has paid huge dividends. Within the first week of launch, the website shot from several pages down the search results to top 3 positions for some of it’s most important, conversion keywords, including ‘private school leeds’ and ‘independent school yorkshire’.
We believe this is firm proof of the high value that Google is now putting on well-built, good looking, modern and engaging web content and it’s something BML will continue to focus on as we continue to deliver exciting web projects for our customers.